Not one to remain stagnant during this pandemic, Kuala Lumpur based punk rock band, Trophy Knives are back at it with the release of their 11th music video, “Act 1: The Acknowledgement”. The video that premiered on YouTube yesterday has so far garnered more than 10,000 views. It is also their first ever animated music video.
“Act 1: The Acknowledgement” is the third single off Trophy Knives’ upcoming sophomore record, “Look the Other Way”. With this new single, the boys of Trophy Knives shows that the band has multiple ways of handling topics such as racism, sexism and bigotry. This time, instead of shrilling screams and pounding drums, the band treats us to haunting vocals and melodic,acoustic guitar lines.
The music video for “The Acknowledgement ” was created by Zulhemi Zainuddin and produced by Azizulhakim Salleh off Fracas Works, and the band confirmed that this music video was a collaboration with Cendana Malaysia,Penjana as well as Mycreative Ventures.
“When the lockdown was announced in May, it became quite apparent to us that we would not be able to shoot our proposed music videos at least for the next couple of months, so we decided to do something we’ve never done before which is to produce an animated video instead. We reached out to our friends over at Fracas Works and exchanged ideas and within a couple of weeks, our ideas were realized and we couldn’t be happier with the final version of the video. Without giving too much away, this song nails the current state of our country and how helpless most of us feel at the moment. The music video accurately articulates the fact that it only takes one person to change the world and change starts within us. It’s been absolutely beautiful to see how many people are taking matters into their own hands by providing aid to those in need, which exemplifies the fact that serving community the first step in serving the country”, quips Vinesh Muniandy, lead vocalist of Trophy Knives.
The first 5 songs from “Look The Other Way” are now available on all streaming platforms.
Follow Trophy Knives on Instagram, Facebook and YouTube for more information on the band.