Budiey
The nation was days away from its 14th General Election and Tarik Jeans, known for their penchant to stir things up has decided to organise a rock show to launch their rudimentary sub-brand called Celaka Tees.
Held at InTun Nation TTDI, Malam Celaka, is the first instalment of a series of planned events that will be focusing solely on great local music and fashion – all done in the familiar Tarik way.
In its first outing, the boys at Tarik has enlisted three acts, namely Berdosa (stoner/sludge/doom), Glass (experimental/post-rock) and Balan Kashmir – a well-known rap and hip hop artist. Notorious for their mind-blowing repertoires and stage antics, Malam Celaka proves to be more than just an eargasmic experience but an assault on our visual senses. This event also marks a friendly collaboration with Tarik’s friends at Saint Barkley, Marijoinlah, Kronoz Denim, Tiga Supply, The Gasket Alley and Blue Mountain & Co.
‘Celaka’ is an old skool cursing slang word usually associated with negative connotations to express frustration as well as describing a wicked act [Similar to the expression ‘Damn it!’ in the English language]. However, the creators at Tarik Jeans believe that it no longer brings an awful tone in our society as it is just a mere expression that sits on the edge of our tongues. It all depends on the usage, and it can bring a positive zest with a brush of a rebellious tone.
As a sub-brand to Tarik Jeans, Celaka Tees is meant to be a separate entity – free to do its own thing as it carries its own unique direction in terms of vibe and style. The sub-brand focuses on bringing self-expression onto another level with its upfront graphic tees that pokes fun at popular culture. Each item is appropriately priced at RM69.
Follow Tarik Jeans and Celaka Tees at @tarikjeans and @celakatees.
For more information, kindly visit www.tarik.my
