Budiey
Malaysia Airlines loyalty program, Enrich, organised an exclusive session with Malaysian singer-songwriter, Yuna for its Enrich members in conjunction with the launch of her latest album, ‘Material’.
‘Material’ captures the songstress’ longing for Malaysia and features all of her favourite Malay songs and singles including the popular track Langit, which was produced for Malaysia Airlines’ short film, Terbang.
The event which was held at Coffee Planet Quill City Mall in Kuala Lumpur, treated Enrich members with a purchase “Material” at a 20% discount upon presenting their Enrich card.
In addition, the first 10 members who bought the album were treated a special meet-and-greet with Yuna and walked away with a special goodie bag.
On top of that, members who visited the Enrich booth during the event and presented their card also received a voucher from Coffee Planet, entitling them to a “Buy 1, Free 1” offer with a minimum spend of RM25 at any outlet within the next three months. Non-members on the other hand, were given the opportunity to sign up as an Enrich member on the day of the event.
“We are pleased to support Yuna on the launch of her new album and hope that this event has been an incredible musical experience for our Enrich members. This goes to show that there is always something to look out for as an Enrich member, which goes beyond more than just travelling with Malaysia Airlines. We hope to bring more events like this to our loyal customers,” said Khairul Nisa Ismail, Malaysia Airlines Vice President of Loyalty.
As Malaysia Airlines’ social media ambassador since 2013, Yuna has been working with Malaysia Airlines to bring joy and music to travellers. Last year, the artiste played a greater role as Malaysia Airlines’ Enrich ambassador, hosting a children’s terrarium-building workshop, aptly named ‘Enrich Junior Programme with Yuna Tiny Forest’, which was organised as a special treat for over 60 children during their school holidays.
For more details on Enrich news and activities, visit www.malaysiaairlines.com
